Deception

Your insurance company wants you to believe that all dentists are the same and if they are correct, then all dentistry should LOOK the same and dentists should charge the same fees. Let's look at insurance companies as an example and ask if THEY charge the same price for life insurance for all 47 year old men? If you are a non smoker, there is a different price and if you have a pre-existing heart condition or diabetes, there is yet another price for life insurance. So what the insurance company is telling you is that not all 47 year old men pay the same price for life insurance.
If a dentist treats 3 patients at the same time or allows 10 minutes for a filling, and would rather be playing golf than fixing teeth should they charge or get paid the same fee as the dentist that treats ONE patient an hour, uses a rubber dam and tries to do their very best? I don't think so....But your insurance company does.

Let's understand something...Ford does not charge the same price as a BMW or a Lexus because Ford KNOWS that BMW and Lexus make a better car and they charge more to own one of their vehicles.

When patients claim that we charge too much it is because they do not understand that all dentists do not have the same education,knowledge, skill, talent and passion as the dentist down the street. There are different fees for different dentists because some dentists are 'Fords' and some are 'BMWs.'

Who do you want working in your mouth? The dentist who would rather being playing golf or the dentist with a passion for what they do?

It really IS your choice....Choose wisely.