Sunday, October 17, 2010

The Golden Stardard (The Golden Rule)

We often hear the term The Golden Rule and we immediately think of what our parents taught us about 'doing unto others as you would like others to do unto you.
In reality, the Golden Standard is another way of saying 'Do The Right Thing.'

Isn't doing the right thing, The Right Thing? And why don't we ALWAYS do the right thing?

Usually the answer involves money...Doing the right thing COSTS more and most people don't want to pay for something that costs more. They say that they do but they really don't. In dentistry, Doing The Right Thing usually costs a lot more. For instance, very few dentists schedule more than 15 minutes to do a filling so the result is usually that the filling is 'minimally acceptable.' To do the filling according to the Golden Rule, the dentist must schedule AN HOUR, use a rubber dam, meticulously apply the adhesive protocal and carefully place the resin filling..
Most dentists would say, "Takes too long."
Most patients would say, "Costs too much."

So both patient and dentist agree that they do not want to follow the Golden Rule. And when treatment fails, many patients forget that they didn't want to pay the dentist to follow The Goldent Rule. "Why didn't that dentist do it right?" is usually the question that many patients ask after the fact. It failed because someone Didn't Do The Right Thing.

I will not apologize for following the Golden Rule...My work takes longer than average and costs more than average.

We proudly follow The Golden Rule in our office. And the dentists that I refer to also follow The Golden Rule.